The Fox Essential Guide to Carp Rigs contains revolutionary graphic animations which show in great detail how to construct some of today’s most effective presentations.

The thinking behind each rig is clearly explained, together with the components used and a concise animation detailing step by step how to make each one. Combined with exciting fishing action filmed on location at an unfished, wild gravel pit, this is an unmissable DVD, guaranteed to educate, enlighten and entertain!

Click here to see a preview! (Flash Player Required).

When used correctly, there's no disputing that the pole is by far the most deadly method on commercial carp waters. Quite simply, it will fool the wariest of fish and is capable to helping you haul catches in excess of 100lb with ease.

But making the most of the pole requires a new set of skills to those needed when fishing with a rod and line. Everything changes how you feed, play fish, shot rigs everything!

This DVD, produced with Fox Match star Mark Pollard, gives you the essential know-how to transform your pole fishing. Polly, as his more commonly known on the UK match scene, gives you an in-depth look at all areas of pole fishing from picking the right pole and elasticating a top kit, through to his favourite commercial water rigs and the various ways of feeding with a pole. This really is a must-have instructional DVD for pole anglers of ALL capabilities.

This DVD will show you how to:

• Pick the right pole
• Elasticate a pole
• Create the perfect tackle set-up
• Feed with a pole
• Plumb the depth
• Fish extreme lengths
• Land every fish

The Fox Guide to Gravel Pit Piking is a rare opportunity to spend time at the waterside with two of the sports most accomplished gravel pit pike experts. Whilst catching a stack of pike to over 20lb, they divulge the very tactics and tackle ideas that have made them household names in the sport.

Every aspect of tackling gravel pit pike with both livebaits and deadbaits is discussed with the rigs explained in close detail and in many cases shown using state-of-the-art graphics that make the construction of these rigs so much easier to follow. From simple float deadbait and legering techniques through to more complex paternoster and drifter rigs, this DVD details all you need to know to take your gravel pit piking to the next level.

Filmed on a gin clear East Anglian gravel pit at the end of the winter season, the duo also discuss many other aspects that will be useful on this and other types of stillwater such as wobbling tactics and location. You will also see amazing footage of pike actually taking baits at close range as the importance of an opportunistic approach is revealed.

They set the scene for you to find out more about the subject through their features in the press, Fox catalogues and website articles.

The Fox Guide to Gravel Pit Piking is guaranteed to educate, enlighten and entertain!

Click here to see a preview! (Flash Player Required).

The Fox Guide to Lure Fishing for Pike is the perfect tool to educate anglers about the exciting sport of lure fishing. Whether you're a newcomer looking to catch your first pike or an experienced angler attempting to beat your PB, you can be sure that this DVD will give you the essential info to reach your goal.

Starring two of the sport's most well known predator anglers tackling a big stillwater, you'll be shown how important it is to recognise which lures and methods pike respond to and how this knowledge is essential on all types of venues. Mick and Dave also offer an insight into various lures and soft plastics and go into detail on other important fish welfare considerations such as unhooking mats and landing nets. The thinking behind pike fishing is explained, and subjects such as retrieve styles and location are discussed. And to give you a better understanding of how lures behave underwater, state-of-the-art graphics are used throughout.

Filmed at the picturesque Esthwaite Water in the Cumbrian Lake District, this DVD shows how two of the country's most experienced pike anglers make the most from difficult fishing circumstances in very changeable conditions. They set the scene for you to find out more about the subject through their features in the press, Fox catalogues and website articles.

The Fox Guide to Lure Fishing for Pike is guaranteed to educate, enlighten and entertain!

Click here to see a preview! (Flash Player Required).

Stylish green baseball cap manufactured from a lightweight, breathable Air Tech material. Adjustable snap closure ensures a great fit for teens and adults. Raised embroidered Fox logo sits on the caps' crown.

Hard wearing, cloth baseball caps featuring Fox logos in contrasting colours. A metal clasp allows easy adjustment and one size fits all. Available in three colours: Green, Olive and Black.

The Snood is designed to protect the neck, chin and face from cold winds and makes a massive difference to retained body warmth in extreme weather. One end is fitted with a drawcord allowing the Snood to be adjusted for comfort or alternatively the drawcord can be fully closed converting the Snood into a fleece hat!

Knitted Beanie - 3M Thinsulate lined

Lightweight, washed black.

The front panel is embroidered with the distinctive green and red Fox Predator logo. Perfect for lure and Predator anglers.

Fox Bronx Hat

Lightweight, black air-tech baseball cap with a red lozenge along the peak. The front panel is embroidered with the distinctive gold and red Fox Match logo.

A range of four caps manufactured from hard wearing, stylish material. Two subtles colours are available, a washed blue and khaki, as well as two darker black and navy blue models.

High quality, hard wearing white polo shirt ideal for fishing or wearing socially. Fox logo on the chest and the flag of St. George on the sleeve. Available in 5 sizes small to XXX Large.

Stylish black polo shirt with green embroidered "Pike System" logo. Available in four sizes: Medium, Large, XL, XXL.

Stylish Red and Black polo shirts available in four sizes: Medium, Large, XL and XXL.

New Fox Polo shirt available to order in 5 sizes, High quality, hard wearing, khaki green Polo Shirts which are ideal for fishingor wearing socially. Designed with three logos: one on the chest, one on the sleeve and one at the base of the neck.

Sylish long sleeve lined sweat shirts. High quality Fox embriodery; available in Red or Black and four sizes: Medium, Large, XL and XXL.

New Fox Sweat shirt available to order in 5 sizes, High quality, hard wearing, khaki green Sweat Shirts which are ideal for fishing or wearing socially. Designed with three logos: one on the chest, one on the sleeve and one at the base of the neck.

The 148 page Fox Guide to Modern Carp Fishing is the second book in the ‘Fox Guide To’ series and is packed with guidance and information designed to help you keep catching.

Fox Consultants, including Max Cottis, Andy Little, Ken Townley, Adam Penning and Ian ‘Chilly’ Chillcott explain some of the rigs and tactics that have proved successful for them. Information on spodding and use of PVA is also featured. All the rigs and ideas are presented in a concise step-by-step format and all the sequences are illustrated with full colour photography.

Ian ‘Chilly’ Chillcott is a legend in the world of carp fishing and in this book he passes onto the reader his knowledge and passion for the sport.

Whilst this is a technical book on carp fishing and some of the material is quite advanced, it is the author’s intention to make sure that the basics are fully covered. He explains why certain types of tackle and equipment should be used and outlines the development of tackle and tactics.

The author begins with a brief history of carp angling and includes many of the dramatic changes and events that have shaped the sport into what it has become today. The section on tackle covers everything from rods to sleeping bags.

On the practical side, the author writes about playing, landing, and safe handling of carp from the moment the fish is hooked to its safe return to the water.

Download a preview of Tackling Carp pages 117 and 237 in PDF format (648kb)

Andy Little, the top all-rounder in UK coarse fishing, shares the secrets of his success catching major freshwater species in this eagerly awaited guide. It is the most authoritative big fish book published for many years and rates as essential reading for anglers of all ages and levels of ability. Every coarse angler will gain valuable insights into the tackle, baits and techniques needed to achieve personal bests from their local waters.

There has never been a better time to hunt big fish in British waters as many species have ballooned in size in rivers and lakes accessible to all. This guide cuts through the complexities of the sport to provide positive short cuts to success. It offers detailed coverage of all major coarse species including roach, bream, pike, tench, crucians, barbel, chub, rudd, perch and dace, and carp. Illustrated with striking colour photographs from Anglers Mail photographer Roy Westwood, this is the most up-to-date manual of its kind for one of the country's most popular sports and adds up to the best ever companion for any ambitious angler.

Click here for preview pages

This new 164 page Fox Guide to Commercial Fisheries is the first publication to look exclusively at the tactics, baits and tackle required for success on the nation’s favourite type of venue for the past decade. We recognised the need to bring today’s breed of still water angler right up to speed on the entire array of techniques such as the Bagging Waggler and Method Feeder, plus baits like cat food, pellets and ‘Moondust’.

Drawing upon the vast expertise of top match angler Mark Pollard and Derek Willan to explain and illustrate their approaches in an easy to follow format, the result is a comprehensive reference guide which you’ll be able to pick up and glean tips from - time and time again.

Download and read sample pages taken from the book:
Sample Page 1 - Baits
Sample Page 2 - Wagglers
Sample Page 3 - Poles

This new 180 page Fox Guide to Modern Pike Fishing is the third book in the 'Fox Guide To' series. It is packed with guidance and information designed to help you catch pike in every conceivable situation. From rivers to reservoirs, fishing from bank or boat, using bait or lures, this book will be invaluable to beginners and the more experienced alike.

Fox consultants Mick brown and Dave Kelbrick, together with Max Cottis and our European consultants explain the rigs, lures and tactics that have put them at the top of their game. Full of step-by-step sequences and illustrations in full colour, designed to help you get the best from our products, use them responsibly and, above all, to inspire you to want to go PIKE FISHING!.

Download and read sample pages taken from the book:
Sample 1 - PDF (172kb)
Sample 2 - PDF (280kb)

The task: Cram Alan Yates’ entire sea fishing knowledge onto 212-pages to create the ultimate sea angling guide.

The result! The new Fox Guide to Modern Sea Angling Shore edition.

There are few anglers as skilled and respected as Alan Yates. What he doesn’t know about sea angling, isn’t worth knowing, which is why this new book is a must for sea anglers of all capabilities. Expect a detailed rig section, showing step-by-step guides on making Alan’s favourite shore rigs. He also goes in-depth on essential sea fishing gear, how to find the best bait, tips to improve your casting plus much, much more.

The book includes stunning photography throughout, to create the ultimate sea fishing guide.

Download a preview of Fox Guide to Modern Sea Angling pages 130 and 131 in PDF format (345kb)

The Fox Ripstop fleece is a lightweight, warm and showerproof jacket designed to protect the wearer from cold air and light rain. The outer shell is made from hard wearing, durable and showerproof Ripstop nylon. This is combined with a soft, warm fleece lining together with hand warmer pockets which makes it ideal for cooler weather or to give protection from light rain showers.

The Fox Ripstop pullover fleece is a lightweight, warm and showerproof top that will protect the wearer from cold air and light rain. Designed as a ‘smock’ style top with a short zip and featuring fleece lined handwarmer pockets. The outer shell is made from hard wearing, durable and showerproof Ripstop nylon. This is combined with a soft, warm, fleece lining which makes the smock ideal for cooler weather or to give protection from light rain showers.

White enamel badge with gold trim, St. George's Cross background with a gold Fox logo imposed on top.

All proceeds from the sale of this equipment go to the Keith Selleck Trust which has been established to promote safety.

5 second trigger provides automatic inflation on contact with water. Red internal material for visibility when inflated. Rated to 150 newton and designed to self-right an unconcious person.

33gm CO2 gas cylinder. Suitable only for use with the K.S. Bodyguard gas operated lifejacket. Do not use any other replacement cylinders.

Stylish, wind resistant, fully lined fleece jackets made exclusively for Fox. An elasticated draw cord around the base of the jackets and a secondary flap behind the main zip eliminates drafts. Two zipped outer pockets allows keys, wallets and other valuables to be stored safely. Available in five sizes Small to XXL inclusive.